Newspaper insertion rates in Chennai
Tamil Nadu · data verified
Inserting flyers in Chennai newspapers costs ₹1.20–₹2.00 per copy with a 50,000-copy minimum — an entry budget of about ₹60,000. The city’s highest-circulation option is The Hindu (400,000+ daily in Chennai).
Chennai households receive 550,000+ newspaper copies every morning, making doorstep inserts one of the few media that reach the whole family at once.
Chennai insert rates by format
| Format | Size | Rate / copy | 50,000 copies | 1,00,000 copies | 2,00,000 copies |
|---|---|---|---|---|---|
| A2 Broadsheet Insert | 33 cm × 53 cm | ₹2 | ₹1,00,000 | ₹2,00,000 | ₹4,00,000 |
| A4 Glossy Insert | 21 cm × 29.7 cm | ₹1.5 | ₹75,000 | ₹1,50,000 | ₹3,00,000 |
| A5 Compact Insert | 14.8 cm × 21 cm | ₹1.2 | ₹60,000 | ₹1,20,000 | ₹2,40,000 |
Rates include printing, insertion and transport. 18% GST extra.
Chennai newspapers: circulation data
| Newspaper | Language | Circulation |
|---|---|---|
| The Hindu | English | 400,000+ daily in Chennai |
| Dainik Thanthi | Tamil | 250,000+ daily in Chennai |
| Dinamalar | Tamil | 180,000+ daily in Chennai |
| Dinamani | Tamil | 130,000+ daily in Chennai |
| The New Indian Express | English | 150,000+ daily in Chennai |
| Times of India | English | 120,000+ daily in Chennai |
Locality targeting in Chennai
Campaigns can be limited to specific distribution bundles. Commonly targeted areas:
Local advertisers in automobile and manufacturing are the heaviest insert users in Chennai, typically timed to weekends and festival weeks.
Chennai insert questions
How much does it cost to insert flyers in Chennai newspapers?
Rates in Chennai are ₹1.20/copy for A5, ₹1.50/copy for A4 and ₹2.00/copy for A2 inserts, including printing, insertion and transport (GST extra). With the 50,000-copy minimum, the smallest Chennai campaign costs about ₹60,000.
What newspapers can I use for insertion in Chennai?
The Hindu, Times of India, Dainik Thanthi, Dinamalar, Dinamani and 2 more all accept inserts in Chennai. The Hindu leads with 400,000+ daily in Chennai.
Which parts of Chennai can inserts reach?
Yes — distribution is sorted by locality bundle, so you can limit a Chennai campaign to areas like Anna Nagar, T. Nagar, Adyar, Velachery instead of paying for the whole city. 16+ localities are addressable.
How many copies should a Chennai campaign run?
The minimum is 50,000 copies. For a single Chennai locality cluster that minimum is usually enough; city-wide coverage across Chennai's main dailies typically takes 1–3 lakh copies.
Run an insert campaign in Chennai
Printing, scheduling and distribution proof in Chennai are handled end-to-end by our execution arm.